On Audiences:

• Harmony Labs conducts audience, narrative, and story analysis, helping storytellers channel the immense power of audience, story, and narrative to shape our future.

• Norman Lear Center and Hollywood Health & Society is a research and public policy center at University of Southern California that studies the social, political, economic and cultural impact of entertainment on the world. This report on cultural consumption and political affiliation might be helpful. 

Other Implementation Guides and Toolkits:

• A set of narrative tools, including The POSE Framework: A Tool for Distribution listed above, created by Purpose Labs' Voices for Economic Opportunity Incubator.

• Narrative Initiative offers a variety of tools, some of which are helpful towards impact storytelling.

Outsourcing this work: These are just some of the organizations that can be hired to implement many aspects of impact storytelling for nonprofits and creators. 

• ART NOT WAR is a creative agency and cultural impact firm that makes high-impact media, leads cultural campaigns, and works with artists and activists to help craft and change policy.

• Into Action is a movement of designers, illustrators, animators, and artists building cultural momentum around civic engagement and the issues affecting our country and world.

• The League is a social impact collective that leverages the reach and visibility of pop culture to inspire civic engagement within the New American Majority, the diverse coalition that is leading America forward, both politically and culturally.

• Spitfire Strategies is a strategic communications firm that partners with nonprofits, creatives and foundations working on various issues and issue campaigns.

• Wake Up & Vote is a nonprofit storytelling studio that creates impactful and authentic digital stories promoting a positive vision of America’s shared future.

Other Narrative Guides:

• The Butterfly Lab Narrative Design Toolkit helps you develop a narrative and strategy, as well as implementation.

• The Bridge Project’s Reframing the Prevailing American Narrative in 2052 attempts to craft a story that describes America in 30 years, and build backwards from that vision.

• Pillars Fund’s The Muslim Blueprint guides how to transform institutions to be more welcoming to muslim artists.

• Climate Storytellers Playbook helps those wanting to create better impact stories around climate.

Digital Content Creation Resources: 

• Backbone Digital Leaders is training the next generation of digital activists.

• Voter Formation Project creates digital campaigns to increase voter engagement.